Founded in 1973, we have for more than 40 years created beautiful eyewear with a clean-cut Scandinavian feel. Drawing on our Danish heritage our designs are innovative with a close-knit relationship between functionality and visual expression.

Danish Eyewear Company ProDesign dares to let the unmistakably Danish sense of relaxed humor shine through everything from products to marketing campaigns to customer relations.

Always aiming at following the latest trend in fashion at a very early stage the company’s products represent genuine Danish Design in terms of high quality and pure style. Featuring frames in titanium, metal and acetate, the collections put the accent on striking designs, innovative materials and vibrant colors.